Bubbles asked us to give a new prebiotic soda line a personality bold enough to compete with drinks brands ten times its size.
Drinks
Bubbles
Bubbles — Brand identity and packaging design. A prebiotic sparkling drink brand built to stand out on a crowded fridge shelf.
Services
Brand Identity, Packaging Design, Art Direction
Duration
8 weeks
Context
Bubbles was entering the low-sugar sparkling drinks category with a strong product but no visual identity. The brief was to design a system flexible enough to cover eight fruit flavors while keeping the brand instantly recognizable can to can.